At Monkeydevil we understand the importance of SEO because we understand our clients' reasons for wanting a website - to advertise their businesses and make money.
To perform our search engine optimisation we use a number of different techniques. Some are technical, like the particular way we create our website's file structures and the addressing conventions that we use. Others, are more human and rely on the diligence and intelligence of our developers to create logical page structures with keywords accurately reflecting each pages content.
Search engine optimisation is a difficult process with the best results being achieved where optimisation is re-visited and revised over time. Although, an iterative approach is best, it is still possible to achieve good results with a one off optimisation.